Building Your Professional Brand

This program is not currently scheduled

However, you can find resources like slides and recordings under Materials at the bottom of this page. To get announcements when this program is offered next, sign up to the OCPD listserv and be sure to open emails from "UCSF Office of Career and Professional Development"


No matter where you are in your career, it's a good time to think about your professional brand. Your professional brand is who you are and how you show up in your workplace and professional community. Defining your brand can help you better navigate workplace situations, get your name out there in your field, identify what's important to you about your work, and ease career transitions.

Learning outcomes

This session is intended for trainees at all stages, no matter what career path(s) you are considering. After this session you will be able to:

  1. Describe what a professional brand is.
  2. Discuss why intentionally building a professional brand is important.
  3. List components you may want to be part of your professional brand.
  4. Strategize where/how to share the message of your professional brand.


Naledi Saul, MPM, Director, Office of Career and Professional Development


This workshop will take place on Zoom. There will be lecture portions and practice portions where you will try things out in small groups. The practice portions are optional.


A note about our virtual events: We would like to welcome you, as and where you are, to our virtual events. If there are times you just don’t want to be on camera, feel free to attend this event with your camera and mic off. If you prefer to switch on your camera and participate that’s great too. And if this event just won’t work for you please remember you can always make an appointment with us at any time. 

UCSF is committed to making its facilities, activities and events accessible. To request accommodations for this event, please contact Trish McGrath ([email protected]) at the Office of Career and Professional Development at least one week before the event.